Sales Representative

Position:  Sales Representative
Type:  Exempt
Department:  Group Sales

The outside sales representative is responsible for selling to groups, organizations, corporate clients and any groups that have potential to visit or sell quantities of Wild Adventures tickets. This representative will communicate with all park departments on events, providing detailed information about in park group programs and events to help guarantee high service standards. This representative will help create sales programs, sales materials, group promotions, and implement new programs for increased sales; initiate relationships with domestic wholesale ticket sellers, i.e. AAA. Maintain good records using a sales database program to track active customers and potential customers through the sales funnel over a period of months or years. This sales representative will maintain and build relationships with clients and understand and incorporate the basic concepts of yield management into the sales process..

Essential Job Functions:

  • Meet all revenue and ticket goals as set forth in annual budget.
  • Be proficient with basic PC programs in order to quantify workload and provide records of sales activity.
  • Have a high comfort level with maintaining multiple accounts at various levels of development in order to productively work through a full sales cycle.
  • Develop an orderly solicitation plan for an assigned territory: outbound calls to solicit key accounts, new business development and ongoing contact with existing customers.
  • Maintain post event interaction to ensure ongoing customer satisfaction and resolve any complaints or concerns.
  • Coordinate all military ticket sales within assigned territory.
  • Identify niche markets and create programs to target that market.
  • Assist in the creation of special events, park buy outs, catering programs and new programs to increase sales. Contribute to the design and development of all sales support materials; group sales kits, lead generation collateral, premium gifts, et al.
  • Be able to enter clients accounts information into sales or ticketing system as necessary, be knowledgeable of ticket types, rates and catering options.
  • Have a fundamental understanding of park features and have a solid knowledge of the park experience. Be adept at touring clients in the park for site inspections.
  • Follow up on leads from CVB's, meeting planners, in-bound calls and tour companies.
  • Attend trade and travel industry shows, networking events and seminars.
  • Other duties as needed.

Requirements:  Seeking 3-4 years of increasingly responsible sales experience for a theme park, hotel, attraction, entertainment complex or other event based business. A Bachelors degree from an accredited college or university with major coursework in Marketing, Communications, Public Relations, Business Administration, or a related field is required. Ideal candidate understands the basic concepts of sales, should be able to think creatively in developing and applying new idea/concepts and problem-solving and be willing to participate in building a small regional theme park into a dominant entertainment destination. This sales representative will report directly to the sales manager.

Job description is not all inclusive. For complete job description please submit request via e-mail to employment@wildadventures.com

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All Positions Require Positive Guest Service Skills
Equal Opportunity Employer

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